Mark Hohman on strengthening relationships with customers

Goodwill Industries of Kentucky CFO Mark Hohmann contributed his thoughts to a national Business Journal's Leadership Trust series - this one on strategies to build strong relationships with customers.  With his permission, we are highlighting what he had to say:

Talk with customers directly

"At a recent visit to one of our Goodwill retail locations, I made my usual rounds, talking with managers and employees in the back and then walking through the front of the store. As I exited from a back room, I was approached by a customer who shared her love for the store and its workers. To connect further, I asked her what the store could improve on, and I gained some good insights."

 – Mark Hohmann, Goodwill Industries of Kentucky, Inc.